The famous Italian textile company Frette, famous for its luxurious linen bedding and pajamas made of the finest cotton, soft towels, lace tablecloths and other products for the highest quality home, celebrated its 150th anniversary at the luxury hotel Burj Al Arab. The celebration was held under the patronage of the Italian Embassy in the UAE. The guests were presented with a unique fashion show. All haute couture clothes were created by Preston University students in Ajman from Frette bedding sets, blankets, pillows, towels and tablecloths, with the prerequisite not to violate the integrity of the original products, not to cut or alter anything. Along with such outfits, gorgeous signature nightgowns and pajamas were demonstrated. Each model was accompanied by exquisite jewelry from the collections of Verdi Gioielli, Mario Buzzanca, Casato Roma, Zoccai, and Elke Berr Geneve, kindly provided by Dubai-based Arts and Gems. I must say that since 1980, high-quality Frette products have been used in the most prestigious private homes and public institutions, not only in Italy, but around the world. Among the main consumers, one can mention royal courts, embassies, government residences, leading Ritz and Four Seasons hotels of the world George V in Paris, Mandarin Oriental in Boston, Savoy in London, Plaza in New York, Ritz-Carlton in Denver, Colorado, Peninsula in Hong Kong, Raffles in Singapore, Pavilion Lodge on Santa Catalina Island in California, InterContinental Al Khobar in El Khobar, Saudi Arabia.
Once upon a time, Frette linen tables were laid on the banquet hall of the infamous Titanic, and the luxury passenger train of the private company Orient-Express Hotels, operating between Paris and Istanbul since 1883, is still a regular customer of this Italian textile company. The quality of the products of the Italian house Frette is so high that even the leadership of the Catholic Cathedral of St. Peter in Rome placed an order for him to make a tablecloth for the altar of the Blessed Virgin Mary.
Frette was originally established in the French city of Grenoble. Subsequently, in 1881, she became an official supplier of her products to members of the Italian royal family. Despite the fact that the company was well established in such large markets as Japan, Great Britain, China, South Africa and continental Europe, it was very important for it to present its products in the Persian Gulf region. In the UAE, Frette products can be purchased at the Wafi Mall in Dubai.
